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Founder • CEO
A 30-year career as a Creative Director across Hong Kong, London, New York, San Francisco, and, since 2002, Sydney.
2001: ranked amongst the top ten global copywriters by ARCHIVE magazine. 2003: promoted to Saatchi's Global Creative Board 2005: ranked No.1 most awarded Executive Creative Director in Australasia by CAMPAIGN BRIEF. 2008: Co-founded Droga5 in Australia 2012: CREATIVITY Global Top 50 Creative Thinkers 2017: ADNEWS Top 20 Creative Thinkers.
Beyond Advertising: Wrote stage play "MOVING PARTS" for NIDA, featuring Colin Friels Co-hosted "RECIPE TO RICHES" TV series for Ch10/FREEMANTLE TV Wrote ARTBREAKS series of poem/films for ABC Created "DUNNY": first-ever VR installation for SCULPTURES BY THE SEA exhibition Co-founded CREATIVE SPIRIT (creativespirit-us.org) to help find employment for neurodiverse people in the US creative industry
WORK I AM ESPECIALLY PROUD OF